Sales And Marketing Specialist

Description:

If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

Responsibilities

• Defining and managing the brand.
• Producing marketing and promotional materials.
• Creating content providing search engine optimization for your website.
• Monitoring and managing social media. Marketing should contribute to, manage and maintain your social media pages. It should also manage accounts and carefully watch what’s being posted about you online.
• Producing internal communications.
• Serving as media liaison.
• Conducting customer and market research.

Requirements

• Experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets
• A sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement
• B.Sc/M.Sc/ BCA/ MCA/ B.Com/ M.Com/ MBA degree in Marketing or related field