Senior Marketing Officer

Description:

Floward is a full-fledged e-commerce solution that offers prime, fresh-cut flowers sourced from the best growers and farmers around the world, and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate, and perfumes curated by the most exciting local designers bundled with its flower arrangements and manages the last-mile same-day delivery to ensure the best customer experience. We are the preferred online flowers and gifting destination in the MENA region and the UK. 

Job Key Responsibilities 

1- Work with the Country Manager and the Marketing team to achieve local marketing objectives

2- Coordinate with internal and 3rd parties’ creative teams and production houses to successfully:

• Plan and execute local campaigns, CSR activities, and events
• Track, analyze, and report the success of those campaigns and events
• Create online and offline marketing content

3- Establish and maintain relationships with local influencers and identify opportunities for collaborations, such as our Floward Designers project.

4- Measure and report performance of all local marketing campaigns and activities

5- Lead communications efforts with our customers in UAE (emails and push notifications)

6- Manage our PR activities in UAE and build relationships with leading locals publications

7- Work with the Sales team on co-marketing and collaborations with other companies and institutions in UAE

Job Skiles and Qualification 

• Bachler’s degree in Marketing is preferred
• +5 years of relevant experience is preferred
• Demonstrated creative marketing
• Ambitious for learning and growing
• Good English verbal and writing language skills
• Must be bilingual speaking