Description:
We are looking for a passionate and creative Social Media & PR Executive with good experience in beauty social media and PR.
The job requires technical savvy, excellent writing skills, a strong aptitude for marketing and an awareness of the company’s marketing and branding strategy.
The successful candidate will be responsible for planning, implementing, managing and monitoring company's Social Media accounts & PR strategy in order to increase brands awareness and company's business.
Requirements:
- Proven working experience in social media marketing or as a Digital Media Specialist
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Positive attitude, detail and customer oriented with good multitasking and organizational ability
- Excellent written and verbal communication skills and must have a thorough understanding of social media B2B and B2C management and strategy
- Experience using various analytics software.
Multi-tasking and time-management skills, with the ability
Responsibilities:
- Developing B2B and B2C social media content plans that are consistent with the company’s brand identity.
- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
- Managing a high volume of daily social media posts.
- Good knowledge of Company's brands and products.
- Communicating with social media followers/Website Users, including responding to queries in a timely manner.
- Developing and managing social influencer programs and attending social influencer events.
- Coordinate all PR initiatives with PR agency, including events.
Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
- Preparing monthly reports on social media PR efforts for brands.
- Suggesting recommendations to adjust the social media marketing strategy for optimal results.
- Staying up to date on best practices and emerging trends in social media.
- Performing other duties when needed
Preference:
- Excellent English writing skills.
- Experience in Beauty/Fragrance social media accounts
- Beauty background is an advantage
- Photoshop skills
- Lady preferably due to the nature of the job