Assistant Marketing Manager

Description:

A leading organization in the FMCG sector is seeking an experienced Assistant Marketing Manager to join its team in Dubai, United Arab Emirates. The ideal candidate should have strong expertise in consumer marketing, trade marketing, and new product development, with a deep understanding of the UAE FMCG market.

The successful candidate will be responsible for supporting brand growth, executing marketing strategies, managing trade initiatives, and contributing to successful product launches. Applicants with UAE FMCG experience, knowledge of retail channels, and familiarity with Indian consumer preferences and Indian-origin FMCG categories are highly preferred.

Key Responsibilities:

• Develop and execute consumer and brand marketing strategies aligned with business objectives.

• Support trade marketing activities and ensure effective market execution.

• Contribute to new product development initiatives and product launch activities.

• Analyze consumer trends, market insights, and retail opportunities.

• Work closely with cross-functional teams to support marketing campaigns and brand growth.

• Maintain strong understanding of UAE retail channels and consumer behavior.

Requirements:

• 5+ years of experience in FMCG Marketing.

• UAE FMCG experience is mandatory.

• Strong exposure to consumer and brand marketing.

• Hands-on experience in trade marketing.

• Proven involvement in new product development and product launches.

• Good understanding of UAE retail channels and consumer behavior.

• Familiarity with Indian consumer preferences and Indian-origin FMCG categories.

• UAE-based candidates are preferred.