Digital Advertising Specialist

Description:

Responsibilities:

• Develop and implement effective SEO strategies to improve website rankings and organic traffic.
• Conduct keyword research and optimize website content for search engines.
• Monitor and analyze website performance using SEO tools such as Google Analytics and Google Search Console.
• Identify and resolve technical SEO issues to enhance site performance and user experience.
• Develop link-building strategies and collaborate with content teams for high-quality backlinks.
• Stay updated with search engine algorithms, industry trends, and best practices.
• Prepare SEO reports and provide recommendations for continuous improvement.

Requirements:

• 2+ years of experience in SEO or digital marketing.
• Strong knowledge of SEO tools (e.g., SEMrush, Ahrefs, Moz, Google Analytics).
• Experience with on-page, off-page, and technical SEO.
• Understanding of HTML, CSS, and website performance optimization.
• Analytical mindset with the ability to interpret data and generate actionable insights.
• Excellent problem-solving skills and attention to detail.