Digital Marketing Executive

Description:

We are looking for a creative and passionate Digital marketing Executive to join our team and help us grow our online presence and reach. You will be responsible for creating and executing a social media strategy, producing and publishing engaging content, interacting with our audience, monitoring and analyzing our performance, and helping us achieve our marketing goals.

Responsibilities:

- Develop and implement a social media strategy that aligns with our brand identity, values, and objectives
- Create and post original, relevant, and high-quality content across various platforms, such as Facebook, Instagram, Twitter, TikTok, YouTube, LinkedIn, etc.
- Manage and optimize our social media profiles, pages, groups, and communities
- Engage with our followers, customers, prospects, influencers, and partners on social media
- Monitor and report on social media metrics, trends, feedback, and insights using various tools and analytics
- Research and identify new opportunities, best practices, and emerging platforms in the social media landscape
- Collaborate with other teams, such as marketing, sales, product, customer service, etc. to support their initiatives and campaigns
- Stay updated on the latest industry news, events, competitors, and customer preferences

Requirements:

- Bachelor's degree in marketing, communication, journalism, or related field
- Proven experience as a social media manager or similar role
- Excellent knowledge of social media platforms, tools, algorithms, and best practices
- Creative flair and ability to produce captivating content in various formats (text, image, video, audio, etc.)
- Strong copywriting and editing skills with attention to detail and tone of voice
- Proficient in graphic design and video editing software (such as Photoshop, Illustrator, Premiere Pro, etc.)
- Data-driven mindset and ability to analyze and interpret social media data
- Excellent communication and interpersonal skills with a customer-oriented approach
- Ability to work independently and collaboratively in a fast-paced environment
- Passionate about social media and staying on top of the latest trends