Description:
We are seeking an experienced professional to lead the onboarding of large institutional buyers for a structured B2B fruit trading platform. The role focuses on building long-term relationships with high-volume buyers across the GCC region and ensuring successful onboarding, activation, and continuity of trade under defined commercial frameworks.
This is a strategic, relationship-driven role requiring strong exposure to institutional procurement, trade operations, and buyer engagement.
Key Responsibilities
- Identify and engage institutional buyers across retail, wholesale, and distribution segments
- Establish direct relationships with procurement heads and category decision-makers
- Lead buyer onboarding, documentation, and activation processes
- Negotiate structured commercial terms in alignment with company policies
- Secure recurring volume commitments and long-term supply arrangements
- Coordinate with internal teams including operations, logistics, finance, and compliance
- Ensure smooth execution of initial trade cycles and ongoing transactions
- Maintain strict adherence to documentation, compliance, and operational standards
- Build sustainable, long-term institutional partnerships
Target Buyer Segments
- Large organized retail chains
- Regional grocery and specialty food retailers
- High-volume wholesalers and institutional distributors
- Importers and bulk procurement entities
Required Experience & Qualifications
- 8–15 years of experience in institutional sales, procurement, commodity trade, or B2B FMCG
- Strong exposure to GCC institutional buyer ecosystem
- Experience working with structured commercial or trade models
- Proven ability to negotiate with senior stakeholders
- Solid understanding of trade documentation and buyer onboarding processes
- Strong relationship management and coordination skills
- Existing institutional buyer network is a plus