Head Of Marketing Content Development

Description:

Specific Duties

• Develop and implement a content strategy and annual content plan that supports the long and short-term business objectives of the Digital Cluster and its brands/products/services, and determine which methods work for the various businesses, audiences and channels.
• Assess business operations and achievements to identify and develop engaging content.
• Proactively build relationships within the organisation to ensure that relevant content is available for content development
• Create engaging content that is aligned to the Digital Cluster’s business strategy, brand guidelines, internal and external communication policies, social media policy, and provide consistency in terms of style, quality and tone.