Description:
The ideal candidate will assist in all areas of marketing lead generation and marketing support. They will be comfortable in maintaining various marketing campaigns and have a creative skillset which enables them to brainstorm new initiatives.
Responsibilities
- Development and implementation of Marketing Plan
- Work with digital marketing team to produce Events' marketing collaterals and presentations
- Coordinate with Sponsors and Supporting Partners and make sure that partnership terms are being implemented, they get branding benefits and event gets to be promoted in their networks as well
- Handle content marketing, do the Social Media posts in different platforms (Facebook, LinkedIn, Twitter, Instagram, Youtube) and conceptualize/approve suitable artwork
- Strategize and monitor Digital Marketing – SEO, Remarketing, Digital Display Ads, and Analytics
- Make eblasts – conceptualize, prepare content (text and images), work with artist to proper layout
- Update and continuously add to the mailing list in Mailchimp
- Make sure content and design for adverts, web banners, roll-ups, etc. are correct to maximize event awareness
- Update the Event's website with the latest developments (speakers, white papers, sponsors, partners, press releases, suppliers, etc.)
- Coordinate and monitor the production of Event's promotional videos
- Support the needs of Sales Team here in Dubai office and our International agents
- Coordinate with PR company for the content and approval of press releases and other media-related events
- Organize press conferences
- Monitor marketing/promotional activities
- Building relationships with suppliers and organizations that help in the promotion of Event
- Develop and maintain websites, newsletters, emails, social media campaigns
- Contribute to marketing and creative brainstorm initiatives
- Identify and propose internal/external ideas and initiatives to help promote general awareness of company brand