Description:
We are seeking a skilled and creative social media and digital content creator with a focus on wellness and healthcare to join our marketing team. In this role, you will be responsible for creating engaging and on-brand content for a variety of platforms, including social media, email marketing, and our website. You should have a strong understanding of what resonates with online audiences and be able to create content that aligns with our brand's voice and messaging, as well as the latest trends and best practices in the wellness and healthcare industry to raise the bar across Social media platforms.
Responsibilities:
- Create engaging and on-brand content, including written posts, images, videos, and email marketing campaigns that focus on wellness and healthcare topics
- Collaborate with the marketing team to ensure content is consistent with the overall brand strategy and industry standards
- Monitor and analyse content performance and adjust strategies as needed
- Developing storyboards for multiple formats and platforms
- Supporting/working with the creative team & client service team
- Creating and updating social media calendars
- Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging.
- Scheduling copy for release at optimal times
- Stay up-to-date with trends and best practices in the wellness and healthcare industry
Qualification & Skill Requirements:
- (4-5) years of experience creating digital content, with a focus on wellness and healthcare.
- You ooze creativity, from having a creative eye to story-telling skills
- Creative flair: Ideas /concept generation both independently and as part of a team
- Good knowledge of appropriate and latest requirements for camera/edit dependent on brief
- Attention-to-detail
- Awareness of current and emerging audio-visual trends
- Fluent use of relevant editing software
- Independent management of projects
- Good time management skills
- Motion graphics skills is a plus
- Proficiency in English
- Experience in Healthcare is highly recommended