Social Media Engineer

Description:

GameOn World, a trailblazer in the UAE’s gaming and digital entertainment industry, is currently hiring a Social Media Engineer to join its Dubai-based operations. As a premier and fast-growing gaming ecosystem, GameOn is on a mission to revolutionize competitive play by building the world’s largest gaming platform. The company empowers gamers to monetize their skills and creators to flourish using a cutting-edge blend of fintech and entertainment solutions. Targeting a user base of over 600 million across South Asia, Southeast Asia, Africa, and the Middle East, GameOn offers a dynamic and growth-driven work environment.

In this role, you will serve as a Brand Vibe Creator, a title befitting someone who’s not just technically capable, but also creatively inclined and culturally in tune with global gaming communities. You will be responsible for designing and managing innovative social media campaigns, crafting high-impact content, and collaborating with internal teams to ensure cohesive brand messaging across all digital channels.

Key Responsibilities:

• Create and manage engaging content for various social media platforms (Instagram, LinkedIn, TikTok, etc.)

• Develop creative posts, videos, and visual media to amplify brand presence

• Conduct detailed market research to guide advanced marketing strategies

• Collaborate with cross-functional teams to align social efforts with the company’s technology and business goals

• Manage user acquisition strategies and community engagement campaigns

• Leverage tools such as Meta Insights, Google Analytics, Hootsuite, and Canva to track and optimize performance

• Run paid social media ads, conduct A/B testing, and analyze conversion results to boost effectiveness

• Support customer service initiatives and help grow GameOn’s vibrant user community

Qualifications:

• Bachelor’s Degree in Marketing, Communications, Digital Media, or a related field

• 1–3 years of hands-on experience in social media or digital marketing

• Proficiency with key social media tools and platforms (Meta Suite, Hootsuite, Canva, etc.)

• Strong analytical and reporting skills using tools like Google Analytics

• Proven ability to grow brand engagement and user conversions

• Fluency in English is essential; knowledge of Sinhala or Tamil is a plus