Description:
Whizz HR is on a look for Social Media Marketing specialist to work with a leading 360 degree advertising agency
Role & Responsibilities:
- Execute on media strategies, insights generation, measurement and reporting, ensuring the channel plays a lead role in supporting our client’s digital journey
- Optimize KPI’s to maximize ROI of each marketing rupee spent within weekly budget restraints
- Understands and is intimately aware of competitive activity in paid search, ensures that Social Media Campaigns are set-up to deliver competitive advantage.
- Optimize the end-to-end campaign (including targeting segments, creative, remarketing tactics, etc.) on an ongoing basis in real-time with focus on personalization.
- Deliver detailed and actionable insights and strategic recommendations, provide interpretation, guidance and recommendations to drive business performance
- Produce &; manage keyword research, technical, content and SEM audits – analysis and optimization recommendations
- Lead day-to-day engagement with clients and key internal team to deliver best-in-class SEM strategies and programs
- Develop and test new campaigns to better target users and improve overall marketing efficiencies