Brand Manager

Description:

Are you an energetic and creative FMCG Brand Manager ready to take on a role where you can build, grow, and elevate exciting brands in the UAE market?

If you’re passionate about consumer insights, brand strategy, and delivering impactful marketing campaigns — we want to meet you!

We are looking for a proactive and driven Brand Manager who can lead brand strategy, strengthen equity, and execute integrated marketing campaigns that boost awareness, trial, and loyalty.

You will collaborate with cross-functional teams and manage multiple projects across digital, trade, and consumer channels.

Key Responsibilities

• Transform consumer insights into winning brand strategies
• Develop & execute annual brand plans and campaigns
• Lead ATL, BTL, digital, and social media activations
• Drive channel marketing initiatives across Modern & Traditional Trade
• Oversee product launches, promotions, and brand events
• Manage agency partners (Media, PR, Creative, Digital)
• Monitor brand performance and deliver analytical reports
• Collaborate with Sales, Supply Chain, R&D, and Finance teams

Qualification Requirement

• Minimum 2 years’ experience in FMCG Brand Management (UAE preferred)
• Degree in Marketing, Business, or related field
• Strong analytical, creative, and communication skills
• Ability to lead cross-functional teams and manage multiple projects
• Experience in multi-brand or fast-paced FMCG environments
• Passionate about brand building, consumer behaviour, and market trends