Description:
At Scale, we believe that AI will dramatically improve the world, and our mission is to accelerate the development of AI. As Scale continues to build and develop its field marketing and event program within the public sector space, we are looking for an Events & Field Marketing Manager to support our International Public Sector team in their event and field marketing initiatives including but not limited to third-party trade show sponsorships, sales and community events, Scale hosted executive events, Scale hosted practitioner events and meetups, and our annual flagship conference, Scale Summit.
You will join a rapidly growing team with the opportunity to manage and execute events from start to finish, drive lead generation and pipeline growth, and plan event programming with the largest names in AI. The successful candidate will have a solid understanding of the International Government and Enterprise markets, strong project management skills, a strategic mindset, and a passion for AI & technology.
You will:
- Execute all planning and logistics for all International Public Sector executive dinners, meetups, happy hours, and sponsored trade shows
- Establish event activities in line with sales goals and deal acceleration, prioritizing goals from the International Public Sector team leadership and Business Development team on event location and audience
- Manage contractor relationships including event production firms and outside vendors, and event budgets
- Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
- Track event campaign performance, measuring ROI, results, and metrics through Salesforce
- Own all aspects of Scale’s first International Public Sector conference, Scale AI Base Camp, including venue selection, vendor management, logistics, speaker and attendee invites, and agenda
- Support the AI Governance and Policy portion of Scale’s annual AI Leadership Summit conference including content, speaker logistics, agenda, and overall in-person and remote event experience
- Interface with external executives and their teams in order to secure speakers and support their presentation planning for Scale hosted events and conferences
- Willingness to travel up to 50% in order to support these initiatives
Ideally you'd have:Required skills and qualifications:
- 5+Minimum 5 years experience in event marketing or event management
- Experience fully managing and executing events ranging from 30 to 500+ attendees
- Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders
- Impeccable attention to detail and proactive approach to troubleshooting
- Excellent written and verbal communication skills - you will be interfacing with the world’s leading executives and their teams
Nice to haves:
- Experience with Hubspot, Salesforce, and Outreach programs
- Collaborative and positive attitude, with the ability to work across teams and timezones including with executive leadership and external executives
- Previous work experience within GCC countries and familiarity with culture and customs, as well as venues located within the region
- Native or proficient in Arabic