Meta Ad Specalist

Description:

We’re currently looking for a META Advertisement specialist to join our team.

In this role you’ll be responsible for creating and managing our Meta ads and campaigns via across Facebook and Instagram. In addition to this you’ll be expected to track and analyse the performance of our advertising campaigns as well as ensuring all our marketing material is in line with our brand identity.

The ideal candidate will already have hands-on experience with this role as well as a deep understanding of the latest industry trends and techniques.

Role specifications

• Designing and implementing marketing strategies to align with business goals.
• Setting specific objectives and reporting on ROI.
• Planning and executing paid marketing campaigns on Facebook & Instagram
• Analysing data on advertisement spending, revenue, and user/customer behaviour
• Setting and managing campaign budgets, goals, and KPIs
• Provide insights regularly from current and historical data and trends
• Recommend and execute experiments to improve learning across marketing creative and communication
• Research and analyze competitor advertising links
• Staying up-to-date with the latest industry trends and best practices
• Collaborating with cross-functional teams to achieve business objectives
• Suggest and implement new features, strategies or trends to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media, design tools and applications.

The Ideal Candidate:

· Can demonstrable their prior experience creating and managing AD across platforms like Facebook, Snap chat, Instagram, Youtube etc.

· Experience working with Meta Business Manager

· Experience with META pixel to set up conversion tracking codes.

· Knowledge of foreign ad markets and a holistic understanding of other paid ad platforms would be a bonus

· Up-to-date with the latest trends and best practices in online marketing and measurement.

· BSc/MSc degree in Marketing or related field

· Excellent verbal and written communication skills

· Analytical and multitasking skills

Remuneration:

• Competitive monthly salary.
• Residency visa.
• Medical insurance benefits.
• Generous annual leave allowance.