Description:
We are looking for a highly creative and detail-oriented Marketing Executive to join our Corporate Team in Dubai. The ideal candidate will play a key role in shaping the visual identity of our diverse brands under King Group Hospitality — including those operating across India, Thailand, and Dubai.
This role requires a professional who thrives in a fast-paced environment, has a sharp design sensibility, and can translate ideas into compelling concepts that resonates with both local and international audiences.
Key Responsibilities
- Define and create marketing strategies in collaboration with the business development team that are specific to regional needs, ensuring they align with the Company’s overall objectives
- Lead end-to-end social and marketing initiatives — strategy, content creation, publishing, and performance optimization.
- Manage brand-safe community engagement and influencer partnerships with cross-functional teams
- Develop and implement demand, lead-generation and brand awareness marketing plans, including the rollout of strategic marketing campaigns
- Evaluate the success of these campaigns against predefined KPIs to measure effectiveness and adjust strategies as necessary.
- Assist the Business Development functions in conducting market research in regions that require in dept knowledge and analysis during stages of new region penetration, taking into account each country’s ethics, culture, customs, etc.
- Provide support for marketing events and exhibitions as required, ensuring a consistent and powerful brand presence
- Work closely with the Commercial Director to discuss and establish yearly marketing plans, ensuring regional strategies complement global marketing objectives.
- Lead in ongoing marketing activities, supporting both the marketing team and other regional teams as necessary.
- Stay updated with local and global marketing trends.
- Ensure all marketing activities adhere to corporate brand guidelines, maintaining brand integrity across all regions.
Qualifications & Requirements
- University degree in Marketing, Business or a relevant field.
- At least 2 years of experience in a position with similar responsibilities.
- Fluent in English.
- Strong understanding of Thailand, UAE and Indian markets
- Strong understanding of digital marketing concepts, tools and platforms (such as Google Analytics, Meta Ads, Google Ads)
- Proficient knowledge of Microsoft Office (Excel, PowerPoint, Word)
- Strong project management skills, with the ability to lead multiple projects simultaneously
- Outstanding communication and interpersonal skills
- Ability to think critically and take necessary actions
- Highly organised with the ability to multitask
- Strong team working skills