Market Access and Heor Manager

Description:

The Market Access and HEOR Manager – Gulf and Jordan sits within the Strategic Market Access function and reports to the Value, Access, and Pricing Lead - GCC. The role carries strategic ownership of access across the Gulf markets and partners with Key Account Managers across franchise teams to support delivery of agreed market access objectives at institution and account level. The Market Access and HEOR Manager – Gulf and Jordan is responsible for supporting and executing the market access strategy across the Gulf markets and Jordan, with a primary focus on demonstrating and communicating the clinical, economic, and societal value of BMS portfolio. The role leads Health Economics and Outcomes Research (HEOR) initiatives, Health Technology Assessment (HTA) submissions, value dossiers, and patient-centred access solutions that support sustainable reimbursement and formulary inclusion. The position works closely with regional and global HEOR teams, medical affairs, patient support, government affairs, and commercial teams to generate evidence, shape access environments, and accelerate patient access to innovative medicines. The role is accountable for developing payer value propositions, leading reimbursement submissions, supporting local evidence generation, and designing patient access solutions, including Patient Support Programs (PSPs), that address healthcare system needs while improving outcomes for patients. As Gulf healthcare systems increasingly adopt value-based decision-making and formal HTA processes, the role serves as BMS's subject matter expert on health economics and outcomes research, reimbursement, and access policy evolution across the region.

Key Responsibilities

HEOR & Value Evidence Generation

Lead the development and implementation of local HEOR strategies across Gulf Countries and Jordan.
Partner with Regional and Global HEOR teams to adapt global evidence packages and generate locally relevant economic and outcomes evidence.
Identify evidence gaps and develop plans for burden-of-illness studies, real-world evidence generation, patient-reported outcomes, cost-effectiveness analyses, budget impact models, and healthcare resource utilization studies.
Develop country-specific value dossiers and payer evidence packages that demonstrate the clinical, economic, and societal value of BMS therapies.
Build relationships with academic institutions, HTA experts, health economists, and key opinion leaders to strengthen local evidence generation capabilities.
Monitor emerging HEOR methodologies, payer evidence requirements, and evolving HTA frameworks across the region.

HTA & Reimbursement Leadership

Lead the development, submission, and defense of Health Technology Assessment (HTA) dossiers across Gulf Countries and Jordan.
Serve as the primary access lead for reimbursement submissions, health economic evaluations, budget impact analyses, and value assessments required by payers and regulatory authorities.
Work cross-functionally to ensure robust evidence packages are available for pricing, reimbursement, and formulary decision-making.
Develop and execute strategies to address payer evidence requirements and strengthen reimbursement outcomes.
Support pricing negotiations through health economic evidence and value-based arguments.
Monitor evolving HTA regulations and reimbursement policies and proactively shape access strategies accordingly.

Patient Support Programs & Innovative Access Solutions

Lead the development of Patient Support Program (PSP) strategies aligned with market access objectives and patient needs.
Work with external partners, Medical, Compliance, and Commercial teams to design, implement, and optimize PSPs that improve patient access, adherence, persistence, and health outcomes.
Assess the impact of PSPs through defined outcome metrics and generate evidence demonstrating program value to healthcare systems.
Explore innovative access models and value-based healthcare solutions that address affordability, access barriers, and patient experience.
Work with patient advocacy groups, healthcare providers, and external stakeholders to identify unmet patient needs and strengthen patient-centric access solutions.

Payer & Stakeholder Engagement

Develop and maintain strategic relationships with government health authorities, reimbursement bodies, HTA agencies, payers, procurement organizations, and healthcare institutions.
Position BMS as a trusted partner in healthcare system transformation, value-based healthcare, and access innovation discussions.
Lead Development of economic value communication to be used by relevant teams with payers, decision makers, and formulary committees.
Support policy-shaping initiatives that promote evidence-based access and adoption of innovative therapies.
Monitor healthcare reforms, pharmaceutical funding mechanisms, and payer priorities to identify emerging opportunities and risks.

Formulary Access & Access Strategy support

Partner with Key Account Managers by providing direction & expert inputs on how to translate payer insights and value messages into successful account-level access strategies.
Support the head of Markets ACCESS in the development and execution of access plans for new product launches and new indications.
Support formulary submissions and value communication efforts across healthcare institutions and national decision-making bodies.
Track and report access milestones, reimbursement outcomes, and access-related KPIs.

Cross-Functional Leadership

Act as the access subject matter expert for HEOR, HTA, reimbursement, PSPs, and payer evidence requirements.
Ensure alignment between Market Access, Medical Affairs, Regulatory, Commercial, Government Affairs, Finance, and Regional/Global teams.
Contribute to launch excellence, lifecycle management, and long-term access planning across the BMS portfolio.
Provide strategic recommendations to senior leadership regarding market access risks, opportunities, and emerging healthcare policy developments.
Ensure full compliance with local regulations, industry codes, and BMS Standards of Business Conduct and Ethics.

Role Qualifications

Bachelor's degree in Pharmacy, Medicine, Health Economics, Public Health, Life Sciences, or related field.
Advanced degree preferred (MBA, MPH, MSc Health Economics, or equivalent).

Experience And Knowledge

5+ years of experience in Market Access, HEOR, Health Policy, Reimbursement, or related functions within the pharmaceutical industry.
Demonstrated experience leading HTA submissions, reimbursement dossiers, or health economic evaluations.
Experience developing payer value propositions and adapting global HEOR evidence for local markets.
Strong understanding of Gulf healthcare systems, reimbursement pathways, and emerging HTA frameworks.
Experience designing, implementing, or supporting Patient Support Programs and patient access initiatives.
Proven track record of successful reimbursement, formulary inclusion, and payer engagement outcomes.
Strong analytical, project management, and stakeholder engagement capabilities.
Excellent communication and presentation skills
Fluent in English; Arabic is highly desirable.
Travelling is required